Paola McElheron is one of Austin’s most trusted brokers, counting business and community leaders, single professionals, and families as her clients. After many years of being a Realtor®, in 2018, she became the owner and broker for Local Color Realty Group, a client-centric real estate agency.
At Local Color, Paola works with individuals, families, and investors, interested in Austin’s vibrant and eclectic real estate market, matching them with the ideal property for their unique circumstances. She and her family have also lived in nine cities across three countries, giving her a uniquely personal perspective on and insights into buying and selling real estate.
Paola is known for her high-touch approach, extensive market knowledge, and unrivaled devotion to clients. Her success is based almost exclusively on referrals from satisfied clients. Paola earns the respect of her clients by tirelessly advocating on their behalf and offering candid insights to ensure clients make the best decisions for their circumstances.
For Paola, people and the places they live are strongly intertwined. Guided by this philosophy, she takes a unique approach to marketing real estate. She believes in eliciting emotional connections in her listings, showing prospective buyers how spaces in a home fulfill their needs and want by helping them picture themselves living in their new home.
Paola grew up in Montreal and graduated from McGill University. Since moving to Austin, Paola has fallen in love with the city and feels deeply connected to it. She relocated to the city by choice in 2010 and loves the city’s vibrancy and friendliness. Prior to relocating to Austin, she lived in Stillwater, Minnesota, where she founded real estate agency Apple Pie Properties in 2003, which she still operates today out of Austin. Prior to her career in real estate and while living in Asia, she founded and ran a successful maternity design & clothing company. After settling in the US, she started a home accents business featuring items sourced from 60 countries for their unique appearance. Real estate has allowed her to combine her business strength along with her design and aesthetic background, making it a perfect fit.